Senior Digital Marketing Specialist (St Petersburg, Russia)

Senior Digital Marketing Specialist (St Petersburg, Russia)
Role: driving lead generation activities for B2B software products marketed internationally, you will conduct campaigns, create content for them, analyze results, and take part in creating other quality content for various channels. Working in a smaller multi-skilled marketing team, you will take part in numerous corresponding marketing activities and play a significant role in promoting company’s products to global markets.
Scope of responsibilities:

– Developing lead generation campaigns across global social media channels
– Participating in professional social media communities to build awareness of our products
– Conducting paid search advertising and remarketing in Google AdWords
– Analytics and sales funnel optimization
– Content creation for corresponding channels, including blogs, emails, white papers, etc.

Requirements:

– Fluent English (both written and spoken)
– Experience in PPC, SMM and community management
– Experience with advertising on Google AdWords, Facebook, LinkedIn, or Twitter
– Experience in B2B marketing in the international environment

Personality profile:

– Ready to act autonomously and take responsibility for bigger projects
– Able to see the world through clients’ eyes
– Tech-savvy, with skills and abilities to learn new technologies on your own
– Interest in the IT industry and business process optimization

What’s on offer:

– Competitive salary, employment as per Russia’s Labor Code
– Medical insurance (including dental)
– Corporate parties and trips abroad
– 5/2 work week with flexible hours (from 9-11am to 6-8 pm)
– Office on B. Sampsonievskiy pr.